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Blog | 03/09/2025 14:40

Eco-design at MobileThinking: Purpose

After exploring these five levers:  

  • Lightening the media: images, videos, fonts… nothing has been left to chance.
  • Better distributing the processes: choosing wisely between the front and the back.
  • Rethinking the architecture: from the server to the protocol, more streamlined foundations.
  • Optimising the code: green code, lighter structures.
  • Selecting the right tools: less energy-hungry languages and frameworks.

We come away with discoveries we had not imagined at the outset..

We didn’t really know what to expect when embarking on this hackathon, but it has offered us far more than just figures and tables: invaluable knowledge, a heightened collective awareness, and a more attentive eye on those invisible details of daily life… which, when taken together, make all the difference.

What Surprised Us 😮

  • Enormous gaps: up to ×28 difference in consumption between two frameworks for the same process.
  • Practices we thought were “neutral” turned out to be very costly.
  • Performance and efficiency are not incompatible, but they do not always go hand in hand: we need to consider them together.

What We Learned 🤖

  • The environmental impact is measurable and tangible, even on a small scale.
  • The technical choices invisible to the general public are sometimes the most decisive.
  • By working as a team and testing at high speed, we can achieve clear and actionable answers in just one day.

And Now?

This hackathon was not just a one-off.
From now on:

  • Every new project will integrate environmental impact criteria from the design phase.
  • Internal testing protocols will be used to compare our technical choices.
  • An internal database will be enriched to guide our decisions (and why not, to share with you).
  • We will continue to train and raise awareness among the team to ensure this approach remains alive over time.

The Real Success of This Hackathon?

This challenge has changed something within us.

What we thought was simply a technical challenge has proven to be much more: a shared awakening. We have all understood that every choice has an impact, and if that impact can be positive, the question no longer arises.

We have learned to view our tools, our habits, and our reflexes differently. And above all, to understand that digital sobriety is not a constraint… but an opportunity to do better, together.

This principle will henceforth guide our projects… but also, we hope, our everyday actions. For yes, the butterfly effect exists, and it often starts with a click, or a thoughtfully crafted line of code.

Review the Previous Episodes:

  • 1️⃣ Introduction to Eco-Design
  • 2️⃣ Media Performance
  • 3️⃣ Front or Back?
  • 4️⃣ Architecture and Green Code
  • 5️⃣ Languages and Frameworks